Event Decor Case Study: Sing Out Loud Music Festival
At Mugwump Productions, we partner with our clients to bring their vision to life and create a memorable experience for their attendees. Our recent collaboration with the 2024 Sing Out Loud Music Festival and Live Wildly showcased our event decor team’s ability to create a vibrant and immersive atmosphere. We were tasked with designing the artist compound, seven themed artist rooms, general admission plus lounge, the Live Wildly tent, platinum level deck, and the food pavilion shade structure and seating.
The artist compound was a private area backstage for the artists to relax and recharge before taking the stage. We incorporated pieces of Florida with a sophisticated outdoor seating area, featuring a custom-built 3D flamingo prop and a Cape Town furniture collection. This event decor created a welcoming and inspiring atmosphere for the performers.
Our client envisioned each performer’s trailer as a Florida-inspired retreat, reflecting the state’s natural beauty. We went to work and came up with these seven themes:
Each trailer featured custom furniture, decor, and props designed in line with the festival theme to create a memorable and personalized experience for the artists.
The GA+ lounge was an area designated for festival goers to sit down, cool off in the AC, and relax between the featured artist sets. This space was designed to continue the outdoor Florida theme. This was accomplished by using Adirondack chairs, wooden pallet end tables, and other event decor pieces that embrace the feel of sitting cozy around a campfire.
The Live Wildly Foundation wanted to create a branded space at the festival as part of the community initiative to raise awareness of the importance of conserving wild Florida – the natural landscapes and wildlife that make Florida so exciting to explore. We incorporated a perfect photo op with a swing fit with greenery and wildlife décor, as well as a backdrop that included a boxwood wall and neon signs pictured below.
From the concept phase to the successful completion of the festival, our team of creative project managers thoughtfully curated designs and event decor for the 2024 Sing Out Loud Music Festival. We were on-site all week leading up to the event, perfecting each space and managing the event decor rentals from when we arrived on-site to the strike down of the event.
The Sing Out Loud Music Festival was a huge success with over 27,000 attendees! We created a memorable experience for not only the attendees but the featured artists too. The artists were so impressed with their themed room design that they didn’t want to go back to their campers after their set. They wanted to stay in their themed rooms just a little bit longer.
The client was very satisfied with not only the turnout of the event design and décor and our ability to creatively bring their vision to life but also the event management and seamless execution. Our ability to create a memorable experience for every attendee is what makes the Mugwump team unique.
At Mugwump, we pride ourselves on not just event planning but creating a unique experience for every attendee. Our dedication to excellence ensures every event is a memorable success!
Are you planning an event? Whether it’s a corporate or social event, or a wedding, Mugwump Productions can do it all! Contact our team today to let us transform your next occasion into an unforgettable celebration.